How it works

Six moves after the valuation.

Postval is the loop, not a brochure. Write, send, see — then follow up with something true.

1. 01

   The valuation ends

   You have just walked a house in Harborne, Moseley, or Solihull. The vendor is still deciding. The next thing they see should not be a generic PDF.

2. 02

   Write the proposal

   Cover letter, fee, and what happens next — in one workspace. Brand it once for the agency.

3. 03

   Send a link

   One email. One button. They open a proposal, not an attachment.

4. 04

   They read it on a phone

   Full-screen and swipeable. Designed for the hand they actually use on the way home.

5. 05

   You see what they read

   Opened, timestamp, time on the fee page. If you have used your complimentary sends, they can still finish reading — we never cut the viewer off mid-view.

6. 06

   Follow up and win it

   You call because you know they lingered on the fee. That is how instructions are won.